I have been seeing an increase in realtors using news feeds for the purpose of real estate marketing. The information comes from a news source, the most popular being Inman, and is presented on the website as an indication of how current or up to date the realtor is. It is certainly a nice feature, but the benefit for search marketing and search engines is debatable.

One thing that is not debatable is the effect that a realtor blog will have on search rankkings. Every one of our Real Estate Blog Marketing clients who writes regularly is seeing increases in search engine rankings and traffic.